Eight reasons why you need a Graphic Design Retainer

 

Working with a graphic designer on a retainer can be a great way to ensure that you have consistent, quality design work without having to search for a new designer every time you need a project completed. 

Retainer contracts allow you to lock in the services of a graphic designer at a fixed cost and for a set period of time. This can be beneficial for both parties, as the designer gets steady work and you get a reliable design partner.

Here are some of the benefits of working with a graphic designer on a retainer:


1. Access To Expertise

Working with a graphic designer on a retainer gives you access to their expertise and experience. Many graphic designers specialise in certain areas, such as web design, logo design, packaging design, and more. This expertise can be invaluable when it comes to creating a strong and recognisable brand. 

2. Reliability

By working with a professional graphic designer, businesses can benefit from a reliable source of help and support. Designers on a retainer are available to work on projects as needed, so businesses can easily manage their workflow and deadlines. 

3. Cost Savings

Hiring a designer on a retainer basis can save you money in the long run. When you commit to a retainer, you’re essentially buying a package of services at a discounted rate. This can be especially helpful if you’re a small business that needs to stay within a budget.

4. Time Savings

When you hire a designer on a retainer basis, you don’t have to go through the process of finding and interviewing a new designer every time you need a design project completed. This saves you time and energy, allowing you to focus on other aspects of your business.

5. Consistency

Working with the same designer on a retainer basis allows you to establish a working relationship and maintain a consistent design style. This can be beneficial for branding, as your customers will recognise your design style and associate it with your company.

6. Quality

By working with the same designer consistently, you can ensure that your design projects are of the highest quality. Your designer will get to know your style and requirements and be able to consistently deliver high-quality work.

7. Flexibility

Working with a graphic designer on a retainer gives you the flexibility to scale your projects as needed. This can be especially helpful for companies who have seasonal needs or those who have short-term project that needs attention. 

8. Strategic Partnership

Having a graphic designer on a retainer basis can help establish a long-term strategic partnership between the company and designer. This can lead to better communication and more creative ideas, as the designer is more likely to be familiar with the company’s goals and objectives. 


Working with a graphic designer on a retainer has many benefits. It allows companies to have access to a reliable designer whenever they need one, as well as helping to develop a stronger working relationship with the designer. Companies can rest assured that the designer will be able to provide high-quality designs that meet their needs. 

Furthermore, it can save companies money in the long run, as they don't have to pay for design work on a project-by-project basis. Finally, having a graphic designer on retainer can help to create a more consistent look and feel for a company's branding and marketing materials. 

All of these advantages make working with a graphic designer on a retainer an attractive option for companies looking to make the most of their design resources.


Are you considering working with a graphic design retainer? Work with offpaper, and you can access our team of experienced designers and developers on an ongoing basis, and you only pay for the work you need.

Contact us today to learn more!

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The advantages of working with a creative agency